Total Quality Management (TQM) is not just a technique but a philosophy of business. Quality is defined by customer satisfaction and supported by employee participation. We explore TQM techniques such as quality circles, Pareto principle, fishbone diagrams, and Six Sigma. We also highlight the role of managers as coaches and guides, and strategic practices like outsourcing, just-in-time production, strategic alliances, and network organizations. This lecture supports learners preparing for PhD programs, science exams, doctoral qualification, associate professorship exams, and MBA preparation.

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Reference Used: Koçel, Tamer (2018). İşletme Yöneticiliği. İstanbul: Beta Basım Yayım.

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