Behavioral management theory shifted focus from rules and structures to people. We explore the Hawthorne Studies, which revealed the power of social relationships, McGregor’s X and Y Theories, Likert’s Systems from autocratic to democratic, and Argyris’ model of personality maturity. Together, these ideas highlight motivation, satisfaction, and participation as the foundation of modern management. This lecture supports learners preparing for PhD programs, science exams, doctoral qualification, associate professorship exams, and MBA preparation.

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Reference Used: Koçel, Tamer (2018). İşletme Yöneticiliği. İstanbul: Beta Basım Yayım.

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