{"id":1444,"date":"2026-09-26T14:40:05","date_gmt":"2026-09-26T11:40:05","guid":{"rendered":"https:\/\/ttinstituteacademy.com\/?post_type=courses&#038;p=1444"},"modified":"2026-09-26T11:40:06","modified_gmt":"2026-09-26T11:40:06","slug":"isletme-yonetimi-30-bolumluk-seri","status":"publish","type":"courses","link":"https:\/\/ttinstituteacademy.com\/tr\/courses\/isletme-yonetimi-30-bolumluk-seri\/","title":{"rendered":"\u0130\u015fletme Y\u00f6netimi: 30 B\u00f6l\u00fcml\u00fck Akademik Seri"},"content":{"rendered":"<p>\u00a0<\/p>\n<h2>\u0130\u015fletme Y\u00f6netimi 30 B\u00f6l\u00fcml\u00fck Akademik Seri Hakk\u0131nda<\/h2>\n<p>Bu kapsaml\u0131 seri, i\u015fletme y\u00f6netiminin t\u00fcm boyutlar\u0131n\u0131 akademik do\u011fruluk, sade anlat\u0131m ve g\u00fcnl\u00fck hayattan \u00f6rneklerle sunar. TT Institute Academy&#8217;nin 30 b\u00f6l\u00fcml\u00fck bu dev e\u011fitim dizisi, y\u00f6netim biliminin tarihsel k\u00f6kenlerinden modern stratejik yakla\u015f\u0131mlara kadar uzanan bir yolculuk sunuyor. Bu i\u00e7erik, \u0130ngilizce dilindeki Business Management serisinin T\u00fcrk\u00e7e versiyonudur; ayn\u0131 konu ba\u015fl\u0131klar\u0131 ve akademik kaynaklardan yararlan\u0131larak haz\u0131rlanm\u0131\u015ft\u0131r, ancak \u00f6zet ve teaser videolar\u0131 i\u00e7ermez \u2014 her b\u00f6l\u00fcm tek bir Ana Ders videosundan olu\u015fur. <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1507\" src=\"https:\/\/ttinstituteacademy.com\/wp-content\/uploads\/2026\/08\/isletme_yonetimi_tr_series_cover-1-300x169.png\" alt=\"i\u015fletme y\u00f6netimi kurs kapa\u011f\u0131 - 30 b\u00f6l\u00fcml\u00fck t\u00fcrk\u00e7e akademik seri\" width=\"300\" height=\"169\" srcset=\"https:\/\/ttinstituteacademy.com\/wp-content\/uploads\/2026\/08\/isletme_yonetimi_tr_series_cover-1-300x169.png 300w, https:\/\/ttinstituteacademy.com\/wp-content\/uploads\/2026\/08\/isletme_yonetimi_tr_series_cover-1-1024x576.png 1024w, https:\/\/ttinstituteacademy.com\/wp-content\/uploads\/2026\/08\/isletme_yonetimi_tr_series_cover-1-768x432.png 768w, https:\/\/ttinstituteacademy.com\/wp-content\/uploads\/2026\/08\/isletme_yonetimi_tr_series_cover-1-18x10.png 18w, https:\/\/ttinstituteacademy.com\/wp-content\/uploads\/2026\/08\/isletme_yonetimi_tr_series_cover-1.png 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/> \u0130zleyenler, yaln\u0131zca i\u015fletme y\u00f6netiminin temel kavramlar\u0131n\u0131 \u00f6\u011frenmekle kalmayacak; ayn\u0131 zamanda bilimsel y\u00f6ntem, teori ve \u00f6l\u00e7ekler, pozitivizmden postmodernizme y\u00f6netim yakla\u015f\u0131mlar\u0131, \u00f6rg\u00fct yap\u0131lar\u0131 ve liderlik felsefeleri, motivasyon teorileri, \u00e7at\u0131\u015fma ve de\u011fi\u015fim y\u00f6netimi gibi kritik konularda derinlemesine bilgi sahibi olacak. &#x1f4da; Bu i\u00e7erik, Ko\u00e7el, Tamer (2018), \u0130\u015fletme Y\u00f6neticili\u011fi (\u0130stanbul: Beta Bas\u0131m Yay\u0131m) ba\u015fta olmak \u00fczere, alan\u0131nda kabul g\u00f6rm\u00fc\u015f akademik kaynaklardan yararlan\u0131larak haz\u0131rlanm\u0131\u015ft\u0131r.<\/p>\n<h2>Kurs Yap\u0131s\u0131 ve Eri\u015fim<\/h2>\n<p>Her b\u00f6l\u00fcm, bir \u00f6nceki b\u00f6l\u00fcmde i\u015flenen kavramlar\u0131n \u00fczerine in\u015fa edilerek ilerler; bu sayede \u00f6\u011frenciler da\u011f\u0131n\u0131k bilgi par\u00e7alar\u0131 yerine b\u00fct\u00fcnl\u00fckl\u00fc bir i\u015fletme y\u00f6netimi anlay\u0131\u015f\u0131 geli\u015ftirir. Kursun 30 b\u00f6l\u00fcm\u00fc de yay\u0131nlanm\u0131\u015f olup, \u00f6\u011frenciler t\u00fcm i\u00e7eri\u011fe hemen eri\u015fim sa\u011flayabilir ve kendi h\u0131zlar\u0131nda ilerleyebilir. Bu i\u00e7erik, ayr\u0131ca YouTube kanal\u0131m\u0131zda <a href=\"https:\/\/www.youtube.com\/playlist?list=PL6s4Uhec9cFDq8otvacHySRySrgRnkzjF\" target=\"_blank\" rel=\"noopener\">oynatma listesi<\/a> olarak da mevcuttur; ancak burada yap\u0131land\u0131r\u0131lm\u0131\u015f bir kurs s\u0131ras\u0131yla, daha rehberli bir \u00f6\u011frenme deneyimi sunulmaktad\u0131r. Benzer akademik i\u00e7erikler i\u00e7in <a href=\"https:\/\/www.youtube.com\/@ttinstituteacademy\" target=\"_blank\" rel=\"noopener\">YouTube kanal\u0131m\u0131za<\/a> g\u00f6z atabilirsiniz. Videolar T\u00fcrk\u00e7e seslendirmeyle sunulmakta olup, YouTube&#8217;un yapay zeka destekli \u00e7eviri \u00f6zelli\u011fi sayesinde otomatik olarak \u0130ngilizce seslendirmeyle de izlenebilmektedir. Ayr\u0131ca 21 farkl\u0131 dilde altyaz\u0131 se\u00e7ene\u011fi mevcuttur.<\/p>\n<h2>Bu Kurs Kimler \u0130\u00e7in Uygun<\/h2>\n<p>Bu seri, i\u015fletme y\u00f6netimi alan\u0131nda sa\u011flam bir teorik temel arayan herkes i\u00e7in tasarlanm\u0131\u015ft\u0131r. Y\u00f6netim biliminin akademik literat\u00fcr\u00fcndeki g\u00fcncel tart\u0131\u015fmalar hakk\u0131nda daha fazla bilgi i\u00e7in <a href=\"https:\/\/www.hbs.edu\/faculty\/research\" target=\"_blank\" rel=\"noopener\">Harvard Business <\/a> School&#8217;un fak\u00fclte ara\u015ft\u0131rmalar\u0131n\u0131 inceleyebilirsiniz. Di\u011fer akademik serilerimizi ke\u015ffetmek i\u00e7in <a href=\"https:\/\/ttinstituteacademy.com\/bilim-felsefesi\/\">Bilim Felsefesi<\/a> sayfam\u0131z\u0131 da ziyaret edebilirsiniz. Bu kurs, yaln\u0131zca teorik bilgi aktarmakla kalmaz; \u00f6\u011frencilere kendi disiplinlerindeki ara\u015ft\u0131rma sorular\u0131n\u0131 daha bilin\u00e7li bir \u015fekilde \u00e7er\u00e7eveleme becerisi kazand\u0131r\u0131r. Havac\u0131l\u0131k ve g\u00fcnl\u00fck hayattan \u00f6rneklerin sa\u011flad\u0131\u011f\u0131 somut zemin sayesinde, soyut kavramlar ak\u0131lda kal\u0131c\u0131 hale gelir ve \u00f6\u011frenilen bilgiler profesyonel karar alma s\u00fcre\u00e7lerine kolayca aktar\u0131labilir.<\/p>\n<h2>Bu Kursta Neler \u00d6\u011freneceksiniz<\/h2>\n<p>Kurs, i\u015fletme y\u00f6netiminin bilim mi sanat m\u0131 oldu\u011fu tart\u0131\u015fmas\u0131yla ba\u015flayarak, bilimsel y\u00f6ntem, hipotez geli\u015ftirme ve \u00f6l\u00e7ek t\u00fcrlerini ele al\u0131r. Y\u00f6netim biliminin tarihsel geli\u015fimi, Taylor&#8217;\u0131n bilimsel y\u00f6netim yakla\u015f\u0131m\u0131ndan Fayol&#8217;un y\u00f6netim s\u00fcrecine, Weber&#8217;in b\u00fcrokrasi anlay\u0131\u015f\u0131ndan Hawthorne ara\u015ft\u0131rmalar\u0131n\u0131n ortaya \u00e7\u0131kard\u0131\u011f\u0131 davran\u0131\u015fsal yakla\u015f\u0131ma uzanan bir \u00e7izgide incelenir. \u0130lerleyen b\u00f6l\u00fcmlerde i\u015fletmenin bir sistem olarak yap\u0131s\u0131, \u00fcretim fakt\u00f6rleri, matriks organizasyonlar, holokrasi ve \u015febeke organizasyonlar\u0131 gibi \u00e7a\u011fda\u015f organizasyon modelleri ele al\u0131n\u0131r. Yal\u0131n y\u00f6netim, toplam kalite y\u00f6netimi, Alt\u0131 Sigma, benchmarking ve \u00f6\u011frenen organizasyonlar gibi modern sonras\u0131 yakla\u015f\u0131mlar da kapsaml\u0131 \u015fekilde i\u015flenir. Serinin ikinci yar\u0131s\u0131nda ise \u00f6rg\u00fctsel davran\u0131\u015f, ku\u015faklar teorisi, otorite ve g\u00fc\u00e7 kaynaklar\u0131, liderlik teorileri ve tarzlar\u0131 \u2014 hizmetk\u00e2r liderlikten hubris sendromuna kadar \u2014 derinlemesine incelenir. Motivasyon teorileri (Maslow, Herzberg, Vroom), \u00e7at\u0131\u015fma y\u00f6netimi ve organizasyonel de\u011fi\u015fim stratejileriyle kurs tamamlan\u0131r. Karar alma s\u00fcre\u00e7leri de kursun \u00f6nemli bir par\u00e7as\u0131n\u0131 olu\u015fturur. Pareto analizi ve bal\u0131k k\u0131l\u00e7\u0131\u011f\u0131 (Ishikawa) diyagram\u0131 gibi karar destek teknikleri, sebep-sonu\u00e7 ili\u015fkilerini g\u00f6rselle\u015ftirmek ve y\u00f6netime kat\u0131l\u0131m kavram\u0131n\u0131 uygulamal\u0131 \u00f6rneklerle peki\u015ftirmek i\u00e7in kullan\u0131l\u0131r. Planlama konusunda ise stratejik, operasyonel ve taktik planlar aras\u0131ndaki farklar; program, politika ve prosed\u00fcr kavramlar\u0131 somut \u00f6rneklerle a\u00e7\u0131klan\u0131r. Organizasyon i\u00e7indeki grup dinamikleri ayr\u0131 bir ba\u015fl\u0131k alt\u0131nda ele al\u0131n\u0131r: formal ve informal gruplar\u0131n nas\u0131l olu\u015ftu\u011fu, grup normlar\u0131, roller ve grup i\u00e7i dayan\u0131\u015fma incelenir. \u0130leti\u015fim s\u00fcre\u00e7leri, Johari Penceresi modeli \u00fczerinden benlik kavram\u0131yla ili\u015fkilendirilir; ast-\u00fcst ili\u015fkilerinin formal ve informal ileti\u015fim a\u011flar\u0131 \u00fczerindeki etkisi somut \u00f6rneklerle g\u00f6sterilir. Kursun ilerleyen b\u00f6l\u00fcmlerinde otorite ve g\u00fc\u00e7 kavramlar\u0131, French &amp; Raven&#8217;in be\u015f g\u00fc\u00e7 kayna\u011f\u0131 (zorlay\u0131c\u0131, yasal, \u00f6d\u00fcllendirme, karizmatik, uzmanl\u0131k) \u00fczerinden derinlemesine incelenir. Kaos teorisi ve karma\u015f\u0131kl\u0131k yakla\u015f\u0131m\u0131, Newton fizi\u011fi ile kuantum d\u00fc\u015f\u00fcncesi aras\u0131ndaki fark\u0131n y\u00f6netim biliminde nas\u0131l bir paradigma de\u011fi\u015fimine yol a\u00e7t\u0131\u011f\u0131n\u0131 g\u00f6sterir; kendi kendini organize eden sistemler kavram\u0131 bu ba\u011flamda ele al\u0131n\u0131r.<\/p>\n<h2>Kurs Hakk\u0131nda Ek Bilgiler<\/h2>\n<p>Bu kurs, sadece akademik s\u0131nav haz\u0131rl\u0131\u011f\u0131 i\u00e7in de\u011fil, ayn\u0131 zamanda profesyonel hayatta kar\u015f\u0131la\u015f\u0131lan ger\u00e7ek y\u00f6netim sorunlar\u0131na uygulanabilir bir bak\u0131\u015f a\u00e7\u0131s\u0131 kazand\u0131rmak amac\u0131yla tasarlanm\u0131\u015ft\u0131r. Her b\u00f6l\u00fcmdeki kavramlar, i\u015fletme y\u00f6netiminin farkl\u0131 okullar\u0131n\u0131 ve yakla\u015f\u0131mlar\u0131n\u0131 birbirinden kopuk teoriler olarak de\u011fil, birbirini tamamlayan bir b\u00fct\u00fcn olarak sunar. \u00d6\u011frenciler, ister lisans veya y\u00fcksek lisans d\u00fczeyinde bir ders i\u00e7in haz\u0131rlan\u0131yor olsun, ister doktora yeterlilik s\u0131nav\u0131na \u00e7al\u0131\u015f\u0131yor olsun, ister kendi y\u00f6netim prati\u011fini geli\u015ftirmek istesin, bu seride kendine uygun bir ba\u015flang\u0131\u00e7 noktas\u0131 bulabilir. B\u00f6l\u00fcmler birbirinden ba\u011f\u0131ms\u0131z olarak da izlenebilir, ancak s\u0131ral\u0131 takip edildi\u011finde kavramlar aras\u0131ndaki ba\u011flant\u0131lar \u00e7ok daha net ortaya \u00e7\u0131kar. \u00a9 TT Institute \u2013 T\u00fcm i\u00e7erikler orijinaldir ve 5846 say\u0131l\u0131 kanun kapsam\u0131nda korunmaktad\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130\u015fletme y\u00f6netiminin temellerinden ileri d\u00fczey stratejik yakla\u015f\u0131mlara uzanan 30 b\u00f6l\u00fcml\u00fck T\u00fcrk\u00e7e akademik seri. Y\u00f6netim teorisi, liderlik ve motivasyondan \u00e7at\u0131\u015fma y\u00f6netimine kapsaml\u0131 bir yolculuk.<\/p>\n","protected":false},"author":1,"featured_media":1445,"template":"","course-category":[11,10,13],"course-tag":[56,37,49,55,52,58,53,57,45,51,50,54],"class_list":["post-1444","courses","type-courses","status-publish","has-post-thumbnail","hentry","course-category-academic-learning","course-category-business-management","course-category-phd-preparation","course-tag-dengeli-puan-karti","course-tag-doktora-hazirlik","course-tag-isletme-yonetimi","course-tag-liderlik","course-tag-mba-hazirlik","course-tag-motivasyon-teorileri","course-tag-orgutsel-davranis","course-tag-pestel-analizi","course-tag-porter","course-tag-stratejik-yonetim","course-tag-yonetim-bilimi","course-tag-yonetim-teorisi"],"_links":{"self":[{"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/courses\/1444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/media\/1445"}],"wp:attachment":[{"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/media?parent=1444"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/course-category?post=1444"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/ttinstituteacademy.com\/tr\/wp-json\/wp\/v2\/course-tag?post=1444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}