{"id":1235,"date":"2026-08-01T22:03:31","date_gmt":"2026-08-01T22:03:31","guid":{"rendered":"https:\/\/ttinstituteacademy.com\/?page_id=1235"},"modified":"2026-09-26T11:33:32","modified_gmt":"2026-09-26T11:33:32","slug":"isletme-yonetimi","status":"publish","type":"page","link":"https:\/\/ttinstituteacademy.com\/en\/isletme-yonetimi\/","title":{"rendered":"Business Management"},"content":{"rendered":"
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Harvard Business Review's academic content on management culture<\/a>, shows how classical management theories are being reinterpreted in the age of digital transformation.<\/p>\n\n\n\n

This section brings together comprehensive academic video series spanning the fundamental concepts to the advanced theories of business management. From the historical development of management science to leadership, motivation, organizational behavior, and change management, you learn each topic step by step through content presented in short lessons.<\/p>\n\n\n\n

As our content is published on YouTube, it is integrated into our website.<\/strong> For those who want to know beforehand or be among the first to watch new lessons, we recommend subscribing to the TT Institute Academy YouTube channel<\/a> .<\/p>\n\n\n\n

The series in this section are designed for PhD candidates, those preparing for associate professorship and science exams, MBA students, and anyone pursuing an academic career in business management. Below, you will find our course series offered in both English and Turkish.<\/p>\n\n\n\n

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Business Management Series | TT Institute Academy<\/h2>\n\n\n\n

Learn the fundamental and advanced concepts of business management through 30 episodes and 90 original videos<\/strong> . A clear, systematic, and video-first series for MBA students, doctoral candidates, and professionals pursuing an academic career. Course language:<\/strong> English.<\/strong> Accessible worldwide via YouTube. Click to watch.<\/a><\/strong><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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Business Management: A 30-Episode Academic Series<\/h2>\n\n\n\n

Learn the fundamental and advanced concepts of business management through 30 episodes and 30 original videos<\/strong> . A clear, systematic, and video-first series for undergraduate and graduate students, doctoral candidates, and professionals pursuing an academic career. Course language: Turkish. <\/strong>Global accessibility on YouTube with AI-powered automatic English audio translation. Click to watch.<\/strong><\/a><\/p>\n\n\n\n

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Competition & Development<\/h2>\n\n\n\n

Learn the critical strategic tools for increasing a business's competitiveness: strategic management and competitive advantage, core competence, outsourcing, benchmarking and strategic partnerships, the green economy, and digital transformation.<\/strong> A 5-episode academic video series. Course language: Turkish. Click to watch.<\/a><\/p>\n<\/div><\/div>\n\n\n\n

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Strategic Decision-Making & Competitive Advantage<\/h2>\n\n\n\n

Learn the most critical strategic management tools for businesses to achieve sustainable success: SWOT and PESTEL analyses, Porter's Five Forces Model, the Resource-Based View (RBV\/VRIO), Dynamic Capabilities, and Strategic Fit<\/strong>. A 7-episode academic video series. Course language: Turkish.<\/strong> Click to watch.<\/a><\/p>\n<\/div><\/div>\n\n\n\n

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Types of Strategy and Strategic Processes<\/h2>\n\n\n\n

Learn the strategic decisions that shape the future of businesses: competition-focused and resource-based approaches, rational and intuitive decision-making processes, and step-by-step strategic planning. SWOT, PESTEL, Porter's Five Forces Model, and RBV <\/strong>A 3-episode academic video series supported by core tools such as these. Course language: Turkish. <\/strong>Click to watch.<\/a><\/p>\n<\/div><\/div>\n\n\n\n

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Masterclass: The Intersection of Business Management, Strategy, and Aviation<\/h2>\n\n\n\n

Discover strategic management theories through the aviation industry's real crises and success stories: the Balanced Scorecard, crisis management, Crew Resource Management (CRM), financial strategies, leadership in the age of artificial intelligence, and the transformation of Taylorism.<\/strong> A comprehensive 52-week academic video series that makes corporate performance management accessible through concrete examples. Course language: Turkish<\/strong>. Click to watch.<\/a><\/p>\n<\/div><\/div>\n\n\n\n

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Surviving in the Digital Age<\/h2>\n\n\n\n

Discover the great transformation from the roots of management science to the culture of leadership, ethics, and trust in the age of artificial intelligence: Taylor's scientific management, Fordism, motivation theories, digital transformation, artificial intelligence, and sustainability. A 14-episode academic video series that unites human values with technology. Course language: Turkish. Click to watch.<\/a><\/p>\n<\/div><\/div>\n\n\n\n

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Who Is the Business Management Section For?<\/h2>\n\n\n\n

The series in this section are designed for PhD candidates, those preparing for associate professorship and science exams, MBA students, and anyone pursuing an academic career in Business Management. It also offers a solid academic foundation for undergraduate and graduate students, corporate managers, and professionals seeking to develop their strategic thinking skills.<\/p>\n\n\n\n

Our courses are offered in both English and Turkish; Turkish series are made globally accessible on YouTube through automatic AI English audio dubbing.<\/p>\n\n\n\n


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Harvard Business Review’\u0131n y\u00f6netim k\u00fclt\u00fcr\u00fc \u00fczerine yay\u0131nlad\u0131\u011f\u0131 akademik i\u00e7erikler, klasik y\u00f6netim teorilerinin dijital d\u00f6n\u00fc\u015f\u00fcm \u00e7a\u011f\u0131nda nas\u0131l yeniden yorumland\u0131\u011f\u0131n\u0131 g\u00f6steriyor. Bu b\u00f6l\u00fcm, i\u015fletme y\u00f6netiminin temel kavramlar\u0131ndan ileri d\u00fczey teorilerine uzanan kapsaml\u0131 akademik video serilerini bir araya getirir. Y\u00f6netim biliminin tarihsel geli\u015fiminden liderlik, motivasyon, \u00f6rg\u00fctsel davran\u0131\u015f ve de\u011fi\u015fim y\u00f6netimine kadar geni\u015f bir yelpazede, her biri k\u0131sa dersler […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"class_list":["post-1235","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/pages\/1235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/comments?post=1235"}],"version-history":[{"count":142,"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/pages\/1235\/revisions"}],"predecessor-version":[{"id":2195,"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/pages\/1235\/revisions\/2195"}],"wp:attachment":[{"href":"https:\/\/ttinstituteacademy.com\/en\/wp-json\/wp\/v2\/media?parent=1235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}